VELVET PLUM

Colours on screen

The colors you see on screen may vary depending on your equipment and screen settings. To ensure correct color reproduction, we recommend only using Jotun products mixed with Jotun Multicolor Color System. Remember that the color can change under different lighting conditions, and both finish and the substrate can affect how the color appears. We recommend testing with a color sample and seeing an actual coat for best results.

Quality assurance

Our unique recipes ensure stability in multiple lighting conditions, exceptional colour accuracy and excellent hiding power. Please note that gloss and other product finishes might influence a colour’s appearance.

Unique colour recipes

A key part of colour creation is developing the shade to suit Jotun’s different products. Once a colour is created, the next step is adapting the colour to the unique product formula. Each Jotun colour recipe is carefully optimised to our global product portfolio.

Jotun colour tech lab

Creating the highest-quality paint colours takes the best ingredients and a keen eye for aesthetics. Our colour tech lab turns initial ideas into refined recipes that create the perfect wall colour for surfaces of every scale.