Packaging
Guidelines for the design of instructions and information on labels will be presented as a separate issue. Notwithstanding the type of packaging, Jotun´s logotype must have a prominent position. Jotun´s legal name of production unit and adress are to be placed on all packaging in connection with the instructions for use and informative labelling.
90 mm for horizontal logo
60 mm for vertical logo on the front
5 ltr
176 mm for horizontal logo
122 mm for vertical logo on the front
10 ltr
210 mm for horizontal logo
160 mm for vertical logo on the front
20 ltr
210 mm for horizontal logo
210 mm for vertical logo on the front
IPC containers to be clearly Jotun branded.
Jotun packaging, logo sizes
The size and shape of the cans/pails may be different in some countries, making it impossible to use standard size of the logo. In such cases Jotuns Regional or Segment Marketing Manager must be consulted.
ISO/OHSAS logos
These are not to appear on packaging including cans of any sizes. These logos can only be used for referencing in pre-marketing and sales matters where we wish to demonstrate or communicate our Group adherence to International Standards.
Where these are already being used on cans from earlier certification bodies as DnV or others they should be withdrawn immediately following the changeover to the group certification body "Intertek Moody International". No exceptions will be permitted.
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Protective Coatings
1 ltr
90 mm for horizontal logo
60 mm for vertical logo on the front
5 ltr
176 mm for horizontal logo
122 mm for vertical logo on the front
10 ltr
210 mm for horizontal logo
160 mm for vertical logo on the front
20 ltr
210 mm for horizontal logo
210 mm for vertical logo on the front
IPC containers to be clearly Jotun branded.
Jotun packaging, logo sizes
The size and shape of the cans/pails may be different in some countries, making it impossible to use standard size of the logo. In such cases Jotuns Regional or Segment Marketing Manager must be consulted.
ISO/OHSAS logos
These are not to appear on packaging including cans of any sizes. These logos can only be used for referencing in pre-marketing and sales matters where we wish to demonstrate or communicate our Group adherence to International Standards.
Where these are already being used on cans from earlier certification bodies as DnV or others they should be withdrawn immediately following the changeover to the group certification body "Intertek Moody International". No exceptions will be permitted.
-
Marine Coatings
1 ltr
90 mm for horizontal logo
60 mm for vertical logo on the front
5 ltr
176 mm for horizontal logo
122 mm for vertical logo on the front
10 ltr
210 mm for horizontal logo
160 mm for vertical logo on the front
20 ltr
210 mm for horizontal logo
210 mm for vertical logo on the front
IPC containers to be clearly Jotun branded.
Jotun packaging, logo sizes
The size and shape of the cans/pails may be different in some countries, making it impossible to use standard size of the logo. In such cases Jotuns Regional or Segment Marketing Manager must be consulted.
SeaStar Alliance logo and guidelines »
(See separate tab)
ISO/OHSAS logos
These are not to appear on packaging including cans of any sizes. These logos can only be used for referencing in pre-marketing and sales matters where we wish to demonstrate or communicate our Group adherence to International Standards.
Where these are already being used on cans from earlier certification bodies as DnV or others they should be withdrawn immediately following the changeover to the group certification body "Intertek Moody International". No exceptions will be permitted.
-
Deco. Paints
Example of sub-brands and branded goods
Only logo size and its position is specified here.
Logo size and position is the same for all packaging in MEIA and SEAP.
0.5 L – 50 mm
1 L – 90 mm
2.5 L – 90 mm
3 L – 130 mm
4 L – 140 mm
5 L – 140 mm
10 L – 180 mm or 210 mm depending on shape of can
15 L – 180 mm or 210 mm depending on shape of can
18 L – 210 mm
20 L – 210 mm
Special rules for US gallon; like in Thailand
1.0 US gal – 110 mm
2.5 US gal – 150 mm
5.0 US gal – 210 mm
Jotun packaging, logo sizes
The size and shape of the cans/pails may be different in some countries, making it impossible to use standard size of the logo. In such cases Jotuns Regional or Segment Marketing Manager must be consulted.
Design manual
A design manual describing a more coherent look of our packaging (except sub-brands) is in the process by Corporate Marketing. -
Deco. Paints - SCAND
Example of endorsed brand and sub-brands
Only logo size and its position is specified here.
Endorsed Brands
0.75 L – 50 mm
2.5–3 L – 60 mm (exception for Drygolin, Demidekk and Lady which use 55 mm)
5 L – 70 mm
10 L – 80 mm (exception for Drygolin, Demidekk and Lady which use 70 mm)
Jotun Sub-brands
0.75 L – 75 mm
2.5-3 L – 90 mm
5 L – 100 mm
10 L – 110 mm
For Endorsed Brands these sizes are absolute.
For Jotun Sub-brands the sizes are to be considered as minimum sizes.
Jotun packaging, logo sizes
The size and shape of the cans/pails may be different in some countries, making it impossible to use standard size of the logo. In such cases Jotuns Regional or Segment Marketing Manager must be consulted.
Design manual
See present Design manual for endorsed brands and sub-brands (Scandinavia). -
Powder Coatings
All type of white cardboard boxes should be marked with our logotype, Jotun Powder Coatings and codes referring to the nature of the coatings.