Advertisements are an important part of the Corporate Identity. The examples shown on the following pages are intended to cover the basic Corporate Identity elements without rigidly limiting creative design. As a helping guideline for developing a continuous corporate style, please make sure you follow these simple rules.

Advertisements are divided into the following groups:
• Corporate brand
• Additional ads (such as recruitment, information, etc.)
• Sub-brands
• Endorsed brands

These guidelines are based on the use of:
• Size and recommended position of the logotypes
• Typefaces
• Colours